OSKI®
ZAG Beverages is developing a branded range of novel functional drinks called OSKI® - Little Clever Drinks, which are made from naturally based ingredients with the potential to deliver real consumer benefits.
Funding from Commercialisation Australia is helping ZAG Beverages finalise the ingredients and formulations for a number of variants/consumer offerings, review the scientific literature to confirm the final ingredients, conduct sensory testing and storage trials, develop packaging and validate the manufacturing process.
The first of these products developed with the Commercialisation Australia funding is an energy called OSKI® Positive Energy Drink which is specially formulated from natural plant extracts, contains no caffeine, is low in calories and contains only natural flavours and colours.
Ken Freer, CEO of Zag Beverages, had this to say about Commercialisation Australia. “We found the process for applying for a grant was comprehensive without being too onerous. If you already have a detailed business plan then completing the paperwork is relatively straightforward. Additionally, you are assigned a Case Manager who assists greatly in helping you complete the application. We also found that our Case Manager became an invaluable resource to our business, providing strategic input, counsel and coaching.”
[Picture courtesy of Zag Beverages Pty Ltd]